In this November 2012 Ted Talk, Dr. Sirolli charmingly explains, what I feel, is the purest approach to consulting. In short:
- Shut-up and listen
- Understand their needs and passions
- Help them find knowledge and resources in their community.
Dr. Sirolli goes on to stress that every entrepreneurial venture must possess:
- A great product
- Superb marketing
- Competent financial management
In closing, identify your strengths, look to your community for resources to help compensate for your weaknesses, and seek counsel from those willing to shut-up, listen and help.
-Great people unite.